About this Event
Today’s consumers are more savvy and informed than ever. That means if you looking to be competitive you will need to understand how people interact with your digital product and why?
Whether you have a small business , you are a product owner , or you are into user research and usability testing this worskhop is for you .
What will you learn?
- What is usability testing and how is different than a survey?
- The importance of knowing your users’ full story.
- how important is it to test your website/app/ products?
- How you plan a usability test?
- Which tools do you utilize to achieve your goals and conduct insights?
- Who can run a usability testing?
So why we need to plan for usability ?
1- To uncover hidden opportunities 2- To analyze and understand 3- To priorities areas of improvements 4- To track and measure the outcome
Some businesses have adequate revenue and do not feel the hidden value of knowing their client’s interaction story and how their journey looked like. Usability testing helps you cut on budget spending on unsuccessful features.
We will walk you through the process , will make you understand the value of usability testing , and how you can run it with less cost
What’s in it for you ?
- Understand how to plan a usability testing you will get access to ( planning guide pdf )
- Techniques on how to cut cost by understanding your users’ story
- Techniques on how to cut the cost of running your usability test
The speaker ?
Kloud Bahnas - Founder of Kaizenx and User- Research Certified. Conducting Insights is Kloud’s forte. Kloud conducted many user interviews and ran several of usability testing for products/websites/apps. She is planning to summarize her experience so you can run yours effectively.
